A Democratic strategist who helped President Obama win Florida in 2008 says his party needs a major overhaul if it wants to win future elections.
IT IS TIME TO STOP talking about 2024,Steve Schale, CEO of the super PAC Unite the Country, told his party in a post for The Bulwark on Wednesday.
The real conversation is how my party went from the broadest electoral mandate of the previous twenty-five years, with the biggest majority in the Senate in the previous thirty years, to a shell of itself,a political organization that can hardly be classified as a national entity anymore.Schale warned that Democrats were on a losing streak in Florida, Ohio and Iowa, and it was only going to get worse if they did not make real structural changes to the party.
His suggestions included spending more money earlier on ads addressing crime and the economy and dealing with the right's advantage in the podcast and social media sphere by building their own "ecosystem to deliver information to their base and persuadable voters.
The truth is we got here because our brand sucks. We tend to put voters in different buckets, black, Hispanic, young, gay, etc,and treat these groups like they are more progressive than they really are, and somehow unique from each other. At the same time, we have made decisions to stop talking to large chunks of the electorate.
https://www.thebulwark.com/p/democratic-party-collapse-in-florida-and-nationally