The Sox are making it look as if they have life in them.
It's a great illusion.
Yet we keep on watching...
I watch and go to games when they are solidly in last place, too. It is not about expectation of winning that keeps me going and watching, but about enjoying the games and cheering for my team even when they suck.
This year, they don't suck. They win more than they lose (though it is close at home) and they lose in entertaining ways, sometimes, as well as winning entertainingly.
But I am a baseball fan, not just a Sox fan, so I watch other teams' games, too. Even when they, too, have no chance of post season!